About us

About us

IW Capital is a private investment house offering both debt and equity investment opportunities into scaling SMEs with immense growth potential

IW Capital focuses on originating, structuring, managing and leading tax-efficient investment and senior debt opportunities for our expansive network of high net-worth individuals, ultra-high net-worth individuals, family offices, wealth managers and IFAs. With an executive team boasting over 50 years’ collective experience in SME investment, IW Capital is renowned for its leading expertise in tax-efficient equity investment and providing debt funding to SMEs.

Meet the IW Capital Team

EIS Luke Davis

Luke Davis – CEO
Luke has been fully immersed in the SME and private equity sectors throughout his career. As well as founding IW Capital in 2011, Luke is also the Co-founder of Crowdfinders which champions private investment into high-growth businesses. During his time in charge of IW Capital, Luke has helped facilitate hundreds of millions of pounds worth of investment into Britain’s SME landscape through the EIS.


Tariq Attia – Director
Tariq advises his vast network of High Net Worth Individuals, Wealth Managers and IFAs on their SME investments in both the equity and debt arenas, and has personally raised tens of millions of pounds for some of the UK’s leading SMEs. Tariq holds a BSc degree in Economics from the University of Reading, the Investment Advice Diploma and is a Chartered Member of the CISI.

Alan Armstrong – Head of Investment
Alan brings a wealth of private equity knowledge to IW Capital. Having excelled as both a private equity professional and an owner manager of a private equity backed business, Alan understands the needs of both businesses and investors.

Mark Cameron – Head of Debt Transactions
Mark is an ACIB qualified & FCA registered credit professional with extensive retail and corporate credit experience. With over 20 years working experience in established banks, Mark specialises in cash flow based lending to SMEs specifically to support asset purchases, refinancing and most particularly acquisition financing (MBOs, MBIs).

Major General Walter Courage, CB, MBE – Senior Advisor
Walter is a director and one of the founding members of The Risk Advisory Group plc. His career was spent in the army, which he joined from The Royal Military Academy Sandhurst in 1961. He is a Transatlantic Board Member of British American Business Inc, a trustee of Shotover Estate, Director of Courage Underwriting Limited and a Director of Weee Systems Limited, He is an investor in upwards of 20 start up companies, chairing one of them and actively involved in others.

Mercedes Beck – Executive Assistant to the CEO and Office Manager
Mercedes studied at the University of the West of England and has gained valuable experience across various sectors since leaving. Her roles at IW are to support the CEO, as well as ensuring the smooth and effective running of the office, as Office Manager.

Jess Hargreaves – Client Services
Since graduating from Victoria University of Wellington, Jess has gained experience in financial services administration, project management and training. She assists the team and clients with all administrative aspects of the business.

Alice Rouget

Alice Rouget – Office Assistant

Alice joined IW Capital in 2018, providing support to the IW Capital team. She holds a BA in International Relations from Durham University.

Jack McCarthy – Investor Relations
Jack specialises in debt and equity fundraising for high growth SME’s in the UK. As part of his role, Jack works with a mixture of HNWI’s, family offices and financial institutions. Jack holds a degree in BSc Economics from the University of Liverpool in addition to the Investment Advice Diploma.


Nick Salisbury – Investor Relations
Nick has spent much of his career helping UK SME’s grow from concept and pre-profit stages through to full profitably via early stage funding within the EIS.  Nick brings a wealth of experience from within the UK leisure market, and holds a BSc from King’s College London’s school of Medicine.


Michael Higley – Investor Relations

Michael is an accomplished small cap private equity professional with 8 years’ experience within the tax efficient space. Michael works closely with High Net Worth individuals, Sophisticated investors, IFA’s and intermediary clients to help them invest in private companies.

Michael holds a BA (Hons) degree in leisure business and sports management from Cardiff University and is a member of the CISI.

John Slaughter

John Slaughter – Investment Manager

John specialises in equity investments and brings a wealth of experience in early stage venture capital built from his time at Midven. In addition to his VC background, John spent a number of years in the corporate finance team at KPMG.  John holds a BSc degree in Economics from Loughborough University and the CISI & ICAEW Diploma in Corporate Finance.

Ricardo Narvaez

Ricardo Narvaez – Loan Officer

Ricardo brings more than 10 years of experience working on debt transactions for SMEs. He has worked and/or consulted for a wide range of institutions such as Exotix Capital, Latin American Agribusiness Development Corp. and Climate Policy Initiative. He obtained a MSc. Energy, Trade and Finance from Cass Business School and an Investment Management Certificate (IMC).

What Defines IW Capital

EIS Relief


We combine the interests of individual investors to create exciting opportunities for our clients.

EIS Fund


All opportunities are presented to our clients but investors choose which businesses are right for them.

Enterprise Investment Scheme Relief


IW adopts a rigorous approach to assessment and due diligence prior to the investment.


Enterprise Investment Scheme Tax Relief


The IW executive team has over 40 years of expert business experience.

Enterprise Investment Scheme Funds


IW professionally manages the whole process, through to exit, on behalf of the investor.